Osaka - Sunday, January 30, 2011
Nikkei, Japan’s leading newspaper specialized in business and economy reported today that worldwide demand increase of new mobile terminals such as smart phones is positively impacting revenue of Japanese companies. Toshiba’s consolidated operating profit for 2010 April – December is expected to be the greatest in history. Revenue of many other companies engaged in mobile terminal businesses (manufacturing, services) are expected to drastically increase from previous year. Worldwide smart phone sales is expected to overcome those of PC and the positive effects of mobile market growth on company financial performance is likely to further increase.
However, in the future, competition with global companies as well as among Japanese companies would become tough and it would be a challenge for Japanese companies to improve their competitive edge.
1. How is the recent worldwide trend of mobile terminal market?
It is clear that new mobile terminals including smart phones (e.g. iPhone, Android) and tablets (e.g. iPad) are driving BtoC IT market growth. This is starting to positively impact content industries as well.
According to IDC, a research company based in the U.S., number of smart phone shipped to worldwide market in 2010 reached approximately 298 million, an increase by over 70% from 2009. Number of PC shipped to worldwide market in 2010 reached 300 million, an increase by over 10% from 2009. In 2011 smart phone market is expected to further grow by around 40% and is high probable that more smart phones than PC will be shipped to worldwide market.
2. How is BtoC IT market growth positively impacting financial performance of Japanese IT companies?
Examples of Positive Effects on Japanese IT companies
(Source: Nikkei, translated and edited by the author)
Company Name / Operating Profit (billion yen) / Operating Profit (Increase vs 2009/Effect) / Area of High Performance
Toshiba / 140.0 / 10 folds / Semi conductors, small and mid-sized LCD panels
Fuji Film* / 12.2 / Back to black / Components for LCD panels
Lintec / 17.0 / Double / Equipment for semiconductor production
Taiyo Holdings / 5.0 / 40% / Ink to preserve IC
Anritsu* / 4.3 / 130% / Measuring equipments used in terminal production processes
Soft Bank / 470.0 / 30% / Increase in mobile phone subscriptions attributing to popularity of iPhone
NTT DoCoMo / 758.5 / 8% / Terminal sales growth with new product launches
* Financial announcement for 2010 complete.
GAAP is applied to Toshiba, Fuji Film and NTT DoCoMo.
Examples of Positive Effects on Some Non-Japanese Companies
(Source: Nikkei, translated and edited by the author)
Company Name / Operating Profit (billion yen) / Operating Increase vs. 2009 / Area of High Performance
Apple (U.S.) / 7.8 billion USD (2010 Oct-Dec) / 66% / Worldwide hit of iPhone 4
Samsung (Korea) / 17.3 trillion won (2010) / 58% / IC, mobile phone terminal
1) Electronics (Toshiba)
Flash memories of semiconductors and small and mid-sized LCD panels trade with companies such as Apple was very strong. Consolidated operating profit (GAAP) for April – Dec 2010 is assumed to reach 140 billion yen, which is a drastic increase from April – Dec 2009 which was 12.9 billion yen, and is the greatest since 2002 when they started quarterly financial announcements. With increase in demand, they decided to construct a new LCD component factory in Ishikawa prefecture.
2) Components, Equipments
(1) Fuji Film
Inventory adjustment of components such as polarizer preservation film has been a challenge with more than expected orders but managed it.
(2) Lintec
Consolidated operating profit for April – Dec 2010 marked the greatest in history with strong business in equipments that are used in semiconductor production.
3) Telecommunications (Soft Bank)
Consolidated operating profit for April – Dec 2010 reached 470 billion yen, increase by 30% from previous year and greatest ever, because of revenue increase in data communication.
4) Mobile Content (MTI)
Members paying fees to benefit from music distribution site for smart phones drastically increased. The top executive commented that it is now possible for their smart phone content business to generate revenue similarly to their current mobile content business.
2010年8月29日日曜日
Japanese Companies Enter the U.S. Healthcare IT Market
Osaka – Sunday, August 29, 2010
Nikkei, Japanese newspaper specialized in business and economy, reported today that Japanese IT related companies started to enter the U.S. healthcare IT market, when the U.S. counterparts have been accelerating their investment in this market. NEC is to enter the U.S. healthcare inspection business in the summer 2011. The company invests in the U.S. healthcare venture business and develops a system that determines risk of having disease by inspecting proteins in the blood. Fuji film integrated their U.S. healthcare information system affiliates to establish and strengthen their business of diagnostic imaging systems.
The U.S. preventive healthcare market is expected to grow with president Obama’s healthcare reform, and the U.S. companies have been entering and/strengthen their businesses in this market. Competition in the new promising healthcare IT market has started and is expected to get fierce.
1. Why is the U.S. preventive healthcare marketing promising and is expected to grow?
The healthcare IT demand is expected to grow dramatically with the increase in the healthcare insurance consumers. This is because of the healthcare insurance reform law was enacted in March. This law aims all of the U.S. citizens to benefit from the healthcare insurance.
Demand of preventive healthcare is also expected to grow because all the preventive healthcare cost is to be paid by insurance.
2. How are Japanese companies to enter and/or strengthen their healthcare IT business in the U.S.?
1) NEC
NEC is to enter the U.S. healthcare inspection business in the summer 2011 and to make healthcare IT business as a new business pillar. The company is to develop a new system that determine risk of having diseases by inspecting proteins in the blood, whose market size is expected to grow as big as more than 200 billion yen worldwide, the U.S. being the biggest market.
NEC invested 5 million USD (approximately 400 million yen) in a U.S. venture company and made alliance with the venture company. The venture company has a technology of inspecting in details proteins in blood. Based on the data from this inspection, NEC is to system that immediately determines risk of having diseases. The system will be located in a data centre in the U.S. The inspection result will be delivered to the customers by the Internet, precisely speaking, “cloud computing”.
NEC will be entrusted with the inspection from pharmaceutical companies that initiates “order made healthcare”, treatment tailoring to meet constitution of each patients, from summer 2011. From 2012 the company is to be entrusted with the inspection also from hospitals. The company is also to study health check service for individuals; collecting bloods in places such as at super market and send the inspection result to mobile terminal.
2) Fuji Film
Fuji Film integrated an affiliate strong in diagnostic imaging management (located in Indiana) and another affiliate engaged in system supporting diagnostic tasks earlier this month.
Fuji Film had acquired the two affiliates after 2006 and has been supplying systems to approximately 700 U.S. and worldwide healthcare organizations. By integrating the two affiliates, the experts believe that the company is to broaden the range of services to expand their business, so that they can achieve the target of supplying their systems to 1000 organizations very soon.
3. How have the U.S. companies been developing their healthcare IT business?
The U.S. companies of IT and healthcare have been accelerating investment in healthcare IT business. This is because with President Obama’s healthcare reform aims to reduce 32 million citizens without healthcare insurance in the next 10 years, meaning growth of healthcare IT demand such as electronic clinical record.
GE and Intel agreed to integrate their in-home healthcare system business earlier year. They plan to invest more than 250 million USD by 2014 and develop in-home healthcare system for senior citizens and demented patients.
Oracle acquired a software company specialized in healthcare software with 68.5 million USD.
Dell acquired an IT company with 3.9 billion USD to enter electronic clinical record business.
Nikkei, Japanese newspaper specialized in business and economy, reported today that Japanese IT related companies started to enter the U.S. healthcare IT market, when the U.S. counterparts have been accelerating their investment in this market. NEC is to enter the U.S. healthcare inspection business in the summer 2011. The company invests in the U.S. healthcare venture business and develops a system that determines risk of having disease by inspecting proteins in the blood. Fuji film integrated their U.S. healthcare information system affiliates to establish and strengthen their business of diagnostic imaging systems.
The U.S. preventive healthcare market is expected to grow with president Obama’s healthcare reform, and the U.S. companies have been entering and/strengthen their businesses in this market. Competition in the new promising healthcare IT market has started and is expected to get fierce.
1. Why is the U.S. preventive healthcare marketing promising and is expected to grow?
The healthcare IT demand is expected to grow dramatically with the increase in the healthcare insurance consumers. This is because of the healthcare insurance reform law was enacted in March. This law aims all of the U.S. citizens to benefit from the healthcare insurance.
Demand of preventive healthcare is also expected to grow because all the preventive healthcare cost is to be paid by insurance.
2. How are Japanese companies to enter and/or strengthen their healthcare IT business in the U.S.?
1) NEC
NEC is to enter the U.S. healthcare inspection business in the summer 2011 and to make healthcare IT business as a new business pillar. The company is to develop a new system that determine risk of having diseases by inspecting proteins in the blood, whose market size is expected to grow as big as more than 200 billion yen worldwide, the U.S. being the biggest market.
NEC invested 5 million USD (approximately 400 million yen) in a U.S. venture company and made alliance with the venture company. The venture company has a technology of inspecting in details proteins in blood. Based on the data from this inspection, NEC is to system that immediately determines risk of having diseases. The system will be located in a data centre in the U.S. The inspection result will be delivered to the customers by the Internet, precisely speaking, “cloud computing”.
NEC will be entrusted with the inspection from pharmaceutical companies that initiates “order made healthcare”, treatment tailoring to meet constitution of each patients, from summer 2011. From 2012 the company is to be entrusted with the inspection also from hospitals. The company is also to study health check service for individuals; collecting bloods in places such as at super market and send the inspection result to mobile terminal.
2) Fuji Film
Fuji Film integrated an affiliate strong in diagnostic imaging management (located in Indiana) and another affiliate engaged in system supporting diagnostic tasks earlier this month.
Fuji Film had acquired the two affiliates after 2006 and has been supplying systems to approximately 700 U.S. and worldwide healthcare organizations. By integrating the two affiliates, the experts believe that the company is to broaden the range of services to expand their business, so that they can achieve the target of supplying their systems to 1000 organizations very soon.
3. How have the U.S. companies been developing their healthcare IT business?
The U.S. companies of IT and healthcare have been accelerating investment in healthcare IT business. This is because with President Obama’s healthcare reform aims to reduce 32 million citizens without healthcare insurance in the next 10 years, meaning growth of healthcare IT demand such as electronic clinical record.
GE and Intel agreed to integrate their in-home healthcare system business earlier year. They plan to invest more than 250 million USD by 2014 and develop in-home healthcare system for senior citizens and demented patients.
Oracle acquired a software company specialized in healthcare software with 68.5 million USD.
Dell acquired an IT company with 3.9 billion USD to enter electronic clinical record business.
2010年3月14日日曜日
How IT Supports Tough Job Hunting of Graduates in Japan？
Osaka – Sunday, March 14, 2010
Nikkei, Japanese newspaper specialized in business/economy and politics, reported on Saturday March 13 in its evening newspaper that new graduates are struggling with their job hunting in the tough economy and job market, although the company side and candidate side both are leveraging IT. Taking this opportunity, the author would like to explain the unique system of job hunting of new graduates in Japan, and how IT is supporting recruiting of employers and job hunting of graduates in Japan in the recent competitive recruiting and job hunting in the tough economy and job market.
1. How new graduates in Japan hunt for job?
Job hunting of new graduates in Japan is quite unique. The job hunting flow and its characteristics are as follows.
Job Hunting Flow of New Graduates in Japan: to Graduate in March 2011 and to Start Working in April 2011
(Source: Nikkei, edited, added explanation/steps and translated by the author)
Timing / Action by Employers / Action by Candidates
Oct – Dec 2009 / Start announcing recruiting online and contacting with candidates / Register personal information (name, contact etc.) from the website of companies they are interested in
Jan – Mar 2010 (Now) / Send seminar invitation / Apply for seminars and attend. Contact OB (Old Boys)/OG (Old Girls) to get information: in many cases, this is also part of screening process for arts students.
Apr – Jun 2010 / Perform screening and interviewing / Compose and submit entry sheet (reason for applying etc.). Go through screening process (paper test, interview)
July 2010 / Send offer letter / Decide which company to work for and accept offer.
Aug 2010 – Feb 2011 / Follow-up (internship is rare) / Make sure to graduate!
Mar 2011 / Some employers hold company orientation at the end of March 2011
Graduate
Apr 1, 2011 / Hold company orientation >> Perform education and training / Attend company orientation >> Being educated and trained then start working
1) Candidates start job hunting more than 1 year before graduating and start working.
Candidates (students to graduate in March 2011) have already started job hunting in autumn of 2009 to start working in April 2010. They would have started job hunting April 2010 or later until just after the burst of the bubble economy in 1992. Some people did used to say that even before the burst of the bubble economy, it was not good for students to engaged most of their last year at university job hunting. However, with employment ice age after 1992, students were forced to start taking actions (gathering information etc.) to win the few job openings available, which happened to meet the needs of employers, who want to recruit excellent talent. Thus, job hunting schedule has been moved up.
2) Seminars are held by employers as the starting point of recruiting process.
Employers hold seminars to candidates of new graduates in recruiting, in which they provide basic information about their company and recruiting. These seminars are good opportunity for the candidates to understand their potential employer and contact HR managers and recruiters in person.
In some cases, attending seminar is the requirement to proceed to the next step of submitting entry sheet, i.e. submitting application. For this reason, although many employers say that there is no relationship between attending their seminar and getting the offer, candidates would need to strive to attend seminars.
3) Visiting OB/OG is often a part of screening and interviewing process in recruiting new graduates of arts.
OB/OG visiting is quite common in job hunting by new graduates of arts. This is another good opportunity for candidates to understand their potential employer. For employers, this is a part of screening process for many companies, in which OB/OG are informal interviewers and only the candidates who pass their interview will be able to have official interview with HR managers/recruiters.
OB/OG visiting is not so common for new graduates of sciences. Their job hunting process is a little different in this step. Usually the professor supervising their graduation/master thesis recommends them to their potential employer according to the job opening allocated to the university. This recommendation is really the application.
2. How is IT supporting recruiting and job hunting of new graduates?
Recruiters and job hunters are leveraging IT in their own way, although business and job hunting/recruiting social networking sites such as LinkedIn are not common in Japan; Japanese SNS for such purpose is uncommon.
1) Employers and recruiters are in the trial and error process of leveraging IT.
Although it may not as advanced as western countries, recruiters in Japan are trying to leverage IT to meet the needs of them and the candidates. They have been leveraging their website to provide information about their company/recruiting and services online. Such services include candidates making registration for them to contact and applying to attend seminar for them to send invitation, as well as candidates asking for company brochure and other questions. However, with recent tough job market, all seats were filled only after 15 minutes when they started accepting entry for seminars, thus 90% were not able to attend seminars, according to a survey implemented by a Tokyo based recruiting consulting company this week to 1,240 new graduate job hunters.
In order to overcome such a situation, some companies started to leverage IT in earnest, when some others are upsizing the seminars. For example, Taisei Corporation, a construction giant in Japan, has provided streaming web content of the seminar so that candidates who tried to reserve the seat but could not attend the live offline seminar could get the seminar information online.
2) Candidates are IT-equipped for effective job hunting.
Many candidates today buy multi-function mobile devices (e.g. iPhone) when they start job hunting. This may well use up big portion of their savings but is worthwhile because they can leverage “ubiquitous” of the Internet, taking actions in a timely manner. This implies possible financial and digital dividend in job hunting; i.e. financial status and IT literacy may become important factors in their job hunting.
At least, IT literacy of young people is in general of high standard in Japan and leveraging mobile in job hunting will soon take root. SNS specialized in business and recruiting/job hunting such as LinkedIn is not common in Japan, but Japanese people in general are used to using mobile online services and devices because of the unique IT and online history and background of Japan. This attributes to the mobile online service unique to Japan called I-Mode started in 1997 and soon became quite popular along with mobile phone services. Therefore, with advanced online contents and services for better platform and environment for them, they could leverage IT and evolve their job hunting process.
We will probably see a big evolution in recruiting and job hunting, leveraging IT. And, mobile, a promising trend of social media, is likely to become a KFS (Key Factor for Success) of recruiting and job hunting.
Nikkei, Japanese newspaper specialized in business/economy and politics, reported on Saturday March 13 in its evening newspaper that new graduates are struggling with their job hunting in the tough economy and job market, although the company side and candidate side both are leveraging IT. Taking this opportunity, the author would like to explain the unique system of job hunting of new graduates in Japan, and how IT is supporting recruiting of employers and job hunting of graduates in Japan in the recent competitive recruiting and job hunting in the tough economy and job market.
1. How new graduates in Japan hunt for job?
Job hunting of new graduates in Japan is quite unique. The job hunting flow and its characteristics are as follows.
Job Hunting Flow of New Graduates in Japan: to Graduate in March 2011 and to Start Working in April 2011
(Source: Nikkei, edited, added explanation/steps and translated by the author)
Timing / Action by Employers / Action by Candidates
Oct – Dec 2009 / Start announcing recruiting online and contacting with candidates / Register personal information (name, contact etc.) from the website of companies they are interested in
Jan – Mar 2010 (Now) / Send seminar invitation / Apply for seminars and attend. Contact OB (Old Boys)/OG (Old Girls) to get information: in many cases, this is also part of screening process for arts students.
Apr – Jun 2010 / Perform screening and interviewing / Compose and submit entry sheet (reason for applying etc.). Go through screening process (paper test, interview)
July 2010 / Send offer letter / Decide which company to work for and accept offer.
Aug 2010 – Feb 2011 / Follow-up (internship is rare) / Make sure to graduate!
Mar 2011 / Some employers hold company orientation at the end of March 2011
Graduate
Apr 1, 2011 / Hold company orientation >> Perform education and training / Attend company orientation >> Being educated and trained then start working
1) Candidates start job hunting more than 1 year before graduating and start working.
Candidates (students to graduate in March 2011) have already started job hunting in autumn of 2009 to start working in April 2010. They would have started job hunting April 2010 or later until just after the burst of the bubble economy in 1992. Some people did used to say that even before the burst of the bubble economy, it was not good for students to engaged most of their last year at university job hunting. However, with employment ice age after 1992, students were forced to start taking actions (gathering information etc.) to win the few job openings available, which happened to meet the needs of employers, who want to recruit excellent talent. Thus, job hunting schedule has been moved up.
2) Seminars are held by employers as the starting point of recruiting process.
Employers hold seminars to candidates of new graduates in recruiting, in which they provide basic information about their company and recruiting. These seminars are good opportunity for the candidates to understand their potential employer and contact HR managers and recruiters in person.
In some cases, attending seminar is the requirement to proceed to the next step of submitting entry sheet, i.e. submitting application. For this reason, although many employers say that there is no relationship between attending their seminar and getting the offer, candidates would need to strive to attend seminars.
3) Visiting OB/OG is often a part of screening and interviewing process in recruiting new graduates of arts.
OB/OG visiting is quite common in job hunting by new graduates of arts. This is another good opportunity for candidates to understand their potential employer. For employers, this is a part of screening process for many companies, in which OB/OG are informal interviewers and only the candidates who pass their interview will be able to have official interview with HR managers/recruiters.
OB/OG visiting is not so common for new graduates of sciences. Their job hunting process is a little different in this step. Usually the professor supervising their graduation/master thesis recommends them to their potential employer according to the job opening allocated to the university. This recommendation is really the application.
2. How is IT supporting recruiting and job hunting of new graduates?
Recruiters and job hunters are leveraging IT in their own way, although business and job hunting/recruiting social networking sites such as LinkedIn are not common in Japan; Japanese SNS for such purpose is uncommon.
1) Employers and recruiters are in the trial and error process of leveraging IT.
Although it may not as advanced as western countries, recruiters in Japan are trying to leverage IT to meet the needs of them and the candidates. They have been leveraging their website to provide information about their company/recruiting and services online. Such services include candidates making registration for them to contact and applying to attend seminar for them to send invitation, as well as candidates asking for company brochure and other questions. However, with recent tough job market, all seats were filled only after 15 minutes when they started accepting entry for seminars, thus 90% were not able to attend seminars, according to a survey implemented by a Tokyo based recruiting consulting company this week to 1,240 new graduate job hunters.
In order to overcome such a situation, some companies started to leverage IT in earnest, when some others are upsizing the seminars. For example, Taisei Corporation, a construction giant in Japan, has provided streaming web content of the seminar so that candidates who tried to reserve the seat but could not attend the live offline seminar could get the seminar information online.
2) Candidates are IT-equipped for effective job hunting.
Many candidates today buy multi-function mobile devices (e.g. iPhone) when they start job hunting. This may well use up big portion of their savings but is worthwhile because they can leverage “ubiquitous” of the Internet, taking actions in a timely manner. This implies possible financial and digital dividend in job hunting; i.e. financial status and IT literacy may become important factors in their job hunting.
At least, IT literacy of young people is in general of high standard in Japan and leveraging mobile in job hunting will soon take root. SNS specialized in business and recruiting/job hunting such as LinkedIn is not common in Japan, but Japanese people in general are used to using mobile online services and devices because of the unique IT and online history and background of Japan. This attributes to the mobile online service unique to Japan called I-Mode started in 1997 and soon became quite popular along with mobile phone services. Therefore, with advanced online contents and services for better platform and environment for them, they could leverage IT and evolve their job hunting process.
We will probably see a big evolution in recruiting and job hunting, leveraging IT. And, mobile, a promising trend of social media, is likely to become a KFS (Key Factor for Success) of recruiting and job hunting.
2009年10月10日土曜日
Digital Convergence to Shape the Ubiquitous Networking Society – From CEATEC Japan 2009
October 10, 2009 – Osaka, Japan,
CEATEC Japan, cutting-edge IT & electronics comprehensive exhibition was held in October 6-10, under the theme “Digital Convergence – Defining the Shape of the Future”. For many IT and electronics companies (perhaps especially Japanese companies), CEATEC is a good opportunity to introduce their cutting-edge technologies and concepts to the media and the general public, and this exhibition draws much attention worldwide. CEATEC Japan 2009 official website has been posting news updates, and there have already been many articles on CNET etc. There was also an evening TV news in Japan on 5th (i.e. before the opening) introducing some of the highlights.
Some highlights include future of mobile phones, new concept TV in which operation can be done without a remote control, future robots that can sing and dance or ride a bicycle, future EV car, and future nursing care products including a bed that can become a wheelchair which can be operated automatically by IT and transport system that is more user-friendly than current wheelchairs. It is amazing to see these includes products and companies not only from the traditional IT and electronics companies but also from automobiles (e.g. Nissan). The bed is of Panasonic group that has always been a major player in this exhibition. As far as the author understands, Panasonic used to introduce nursing care products in exhibition specialized in Home Care and Rehabilitation Exhibition only and not at CEATEC.
What is worth noting is that not only IT and electronics business but also automobile and healthcare business that were out of scope of this exhibition in the past also started to converge, creating new concept products, services and business, which implies the ongoing dramatic transformation of respective industries, shaping new competitive landscape in the new ubiquitous networking society. This can be explained by IT marketing principle and theory. As digitalization gets underway, convergence of products and services gets underway leading to lowering of barriers between business domain and industry. Probably the example easiest to understand for everyone is the convergence of digital camera, mobile phone and mobile application connecting to Internet.
Digital convergence has already been creating new market and business involving players from many industries such as online book, music and news, and is opening the door to the new virtualized world like the one depicted in a recent forbes.com article. The author strongly feels that digital convergence has potential to make our lives more convenient and productive in various settings including home, business, education and healthcare/nursing, opening the door to a new world. Whatever the new world may be, the author is very much fascinated by it and is looking forward to it.
References:-
CEATEC Japan 2009 Official Website (English Version)
http://www.ceatec.com/2009/en/news/index.html
Ceatec--gadget extravaganza in Japan
http://news.cnet.com/8301-1001_3-10367757-92.html?part=rss&subj=news&tag=2547-1_3-0-20
Our Virtualized World
http://www.forbes.com/2009/10/06/software-computers-enterprise-technology-virtualization-09_land.html
CEATEC Japan, cutting-edge IT & electronics comprehensive exhibition was held in October 6-10, under the theme “Digital Convergence – Defining the Shape of the Future”. For many IT and electronics companies (perhaps especially Japanese companies), CEATEC is a good opportunity to introduce their cutting-edge technologies and concepts to the media and the general public, and this exhibition draws much attention worldwide. CEATEC Japan 2009 official website has been posting news updates, and there have already been many articles on CNET etc. There was also an evening TV news in Japan on 5th (i.e. before the opening) introducing some of the highlights.
Some highlights include future of mobile phones, new concept TV in which operation can be done without a remote control, future robots that can sing and dance or ride a bicycle, future EV car, and future nursing care products including a bed that can become a wheelchair which can be operated automatically by IT and transport system that is more user-friendly than current wheelchairs. It is amazing to see these includes products and companies not only from the traditional IT and electronics companies but also from automobiles (e.g. Nissan). The bed is of Panasonic group that has always been a major player in this exhibition. As far as the author understands, Panasonic used to introduce nursing care products in exhibition specialized in Home Care and Rehabilitation Exhibition only and not at CEATEC.
What is worth noting is that not only IT and electronics business but also automobile and healthcare business that were out of scope of this exhibition in the past also started to converge, creating new concept products, services and business, which implies the ongoing dramatic transformation of respective industries, shaping new competitive landscape in the new ubiquitous networking society. This can be explained by IT marketing principle and theory. As digitalization gets underway, convergence of products and services gets underway leading to lowering of barriers between business domain and industry. Probably the example easiest to understand for everyone is the convergence of digital camera, mobile phone and mobile application connecting to Internet.
Digital convergence has already been creating new market and business involving players from many industries such as online book, music and news, and is opening the door to the new virtualized world like the one depicted in a recent forbes.com article. The author strongly feels that digital convergence has potential to make our lives more convenient and productive in various settings including home, business, education and healthcare/nursing, opening the door to a new world. Whatever the new world may be, the author is very much fascinated by it and is looking forward to it.
References:-
CEATEC Japan 2009 Official Website (English Version)
http://www.ceatec.com/2009/en/news/index.html
Ceatec--gadget extravaganza in Japan
http://news.cnet.com/8301-1001_3-10367757-92.html?part=rss&subj=news&tag=2547-1_3-0-20
Our Virtualized World
http://www.forbes.com/2009/10/06/software-computers-enterprise-technology-virtualization-09_land.html
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